Tony Rouse is the intersection of lifestyle, culture, business and entertainment. A Brand Strategy Specialist known as The Curator of High-End Experiences whose revolutionary concepts and projects have achieved international exposure and acclaim.
He is the mastermind behind the creation of F.I.L.M. (Fully Integrated Lifestyle Marketing) which, as he sees it, takes an unconventional approach to traditional advertising by seamlessly creating experiences for brands in the lives of their target consumers and as such, has become the signature of his award-winning style.
Having worked with a myriad of Fortune 500 companies in the varied capacities of advisement, representation and consultation, he is the author of four books and a Global Communicator and MBA Lecturer on branding, teamwork and leadership development. His journey into fragrance began with a consultant project for Lolita Lempicka, a French Parfum House sold in Neiman Marcus, and now continues with two of his own billboards in New York City’s world famous Times Square.
Coupled with a healthy dose of witty wisdom and humorous understanding of the rapidly changing state of consumer preferences and affairs, he effortlessly relates to a world inundated with ever-evolving technology.
Ladies & Gentlemen… Meet Tony Rouse.